Touchdown!
Touchdown!
For a number of years, we have teamed up with Verizon’s marketing agencies to activate at NFL events including our biggest and best yet at Super Bowl LII. Verizon was totally integrated throughout the city and we came in to help design, build and produce the VerizonUp Fan Zone at Super Bowl LIVE which, despite blizzard conditions, quickly became the place to be. Verizon used the flexible space to feature meet and greets, live broadcast special events, and host giveaways and player experiences in front of live studio audiences—it even transformed into an intimately chill concert venue by night.
