All Work
Project Tags:
DigitalEXP
+ Cannon
+ Cannon
DigitalEXP
+ Cannon
+ Cannon
With the sudden and unexpected cancellation of events worldwide due to the Covid-19 pandemic, our Canon client wanted to quickly shift to a virtual booth program. As Canon’s long-time trusted partner, they looked to Pinnacle to help them navigate this new way of sharing their stories. We worked closely with Canon to create a virtual event that not only accomplished the key initiatives they had for their original physical booth, but also expanded their reach to a larger global audience with a greater participation rate than ever. DigitalEXP features a built-in analytics platform where Canon is able to track attendance, engagement and more in real time. Thrilled with the success of SNMMI, Canon continues to work with us to create more virtual events to connect with their global audience.
