At Pinnacle, collaboration is in our DNA—and we thrive on coordinating efforts between key teams, experts, and players to create the brand moments that set our clients apart. When we joined forces with Bandai Namco for Anime Expo, we knew we would be designing a space around proprietary props and materials that could not be shared with our team or externally until the time of the show. United by our shared goal of Bandai Namco’s success, our team worked seamlessly with and between our client’s partners, teams, and vendors to create a striking bespoke display that generated hype and immersed fans in the world of “SWORD ART ONLINE Last Recollection.” Our dimensional weapons wall—which hosted the props that, at the time of design and fabrication, were still in the manufacturer’s hands—became a captivating photo op and journey through adventure that excited fans, engaged attendees, and showcased the power of shared vision for brand success.