After a milestone period of rapid growth for Solera, their old exhibit design wasn’t going to cut it anymore—so we broke the mold and delivered something extraordinary. Solera occupies a unique position in the marketplace as a global leader in vehicle lifecycle technology with an expansive portfolio of brands. They wanted their customers to immediately feel the accessibility, inter-connectedness, and end-to-end capabilities of their ecosystem of companies. Pinnacle delivered a clean, open-concept environment—a refreshing departure from traditional, segmented booth designs—to foster deeper engagement, an open exchange of ideas, and hands-on exploration. Drawn in by bold brand identifiers, attendees were welcomed into a approachable, retail-like environment with brand ambassadors ready to provide personalized insight. While demo and presentation stations, networking and hospitality areas, and meeting and conference rooms streamlined the sales pipeline; high visibility eliminated hierarchal barriers, and thoughtful branding reinforced marketplace leadership. Overall, the exhibit was a hub of client-centric innovation and effortless engagement, bringing an influx of meaningful connections for Solera’s team.