Innovative autonomous trucking company TuSimple made their big debut at CES, impressing the tech community with their vision of the future. At Pinnacle, we love the philosophy, “show, don’t tell”. TuSimple’s cutting-edge radar technology is reflected in the design language of the booth’s ceiling—making the “invisible”, visible. Attendees grabbed a fine cup of coffee or espresso and traveled around the impressive space learning about how TuSimple’s tech is shaping the future of transportation. The booth was named ‘Best of CES’ by Exhibitor Magazine.